Real people
Recruiter introductions with permission. Anonymous stock photos make a staffing firm look like a template.
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Get results in days, not monthsResults in days, not monthsA staffing agency website has to greet two very different visitors in the first few seconds. GetPhound is an online marketing company, and we design and manage sites with that fact in mind: a clear path for the employer who wants to request people from a staffing agency and a quick path for the worker who wants to apply, with job pages that work with your applicant system and are readable by search engines.
First screen
A hiring manager arrives wanting to know three things: what roles you fill, whether you cover their area and how to start. If the first screen is a banner photo and a job search box, they may assume you are only for job seekers. A worker arrives wanting to know whether you have work and how to apply, and if they have to scroll past paragraphs of sales language, they leave.
The simplest solution is two clearly labeled doors above the fold. One reads something like Hire Staff and leads to the employer pages. The other reads something like Find Work and leads to the jobs hub. Each door has its own phone number or extension where possible, and each leads to a short form. Below, a few trust details, such as years of operation if accurate, associations you actually belong to and real client or worker reviews, serve both sides.
Everything else follows from that choice: navigation, page templates, forms, tracking and the way search engines read the site.
Page plan
| Page | Audience | What it contains | Conversion |
|---|---|---|---|
| Home | Both | Two doors, short intro, reviews, the roles and areas at a glance | Click to employer or candidate path |
| Role family pages | Employers | What you place, how you screen, how a request works, FAQs | Request staff form or call |
| Industry pages | Employers | Sector detail and the kinds of assignments you support | Request staff form |
| Hiring model pages | Employers | Temp, temp-to-hire, direct hire, who employs the worker | Contact or call |
| Jobs hub | Candidates | Open jobs, filters, apply path, registration | Application |
| Candidate guide pages | Candidates | Onboarding, documents, pay timing described as your team states it | Application |
| Location pages | Both | Branch details, hours, nearby sectors, directions | Call, visit, form |
| Contact | Both | Separate employer and candidate paths and numbers | Call or form |
| Privacy, accessibility and EEO statements | Both | Legal and trust information reviewed by your advisor | Trust |
Every page should have one primary action. A page that asks employers and applicants to do different things in the same box does neither well.
Jobs and your system
Your applicant tracking system or job board feed usually holds the real job data. How it connects to your website decides whether jobs help your search visibility or hide in a frame no one can read. There are three common arrangements. The jobs can live on a subdomain hosted by the system, they can be embedded in your site or they can be synced to real pages on your own domain.
Each has trade-offs. A hosted subdomain is simple, but search value sits on a separate address, and the site can feel disconnected. Embedded widgets often load slowly and may not be readable by search engines at all. Synced pages on your own domain take more work but let your jobs support your site, as long as filled jobs are removed quickly and each description is real and unique. We check which options your system allows and recommend the one that fits, and we add job posting markup that follows Google's current guidelines, which you should review.
Trust
Faces and names
Recruiter introductions with permission. Anonymous stock photos make a staffing firm look like a template.
How it works
A short, plain description of how a request or an application proceeds, including who employs the worker.
Social proof
Quotes from clients and from workers, used only with permission and kept accurate.
Credentials
State licensing or registration where it applies, and association memberships you hold, stated exactly.
Responsibility
A short statement and a site that works with assistive tools, reviewed by your advisor.
Reachable
A phone number that is answered, a branch address and a way to reach someone other than a general inbox.
Build
We list the employer and candidate tasks the site must support and decide which pages carry each.
We review how your applicant tracking system exposes jobs and pick the integration approach.
Layouts are drawn for a phone, because many workers and many supervisors visit from one.
Employer pages and candidate pages are written separately in plain words and built for speed.
We submit every form and application as a test, check notifications and confirm tracking.
After launch we monitor speed, forms, jobs and search coverage, and fix what real visitors expose.
Speed and tracking
Staffing sites collect plugins: job feeds, chat widgets, video, review badges and trackers. Each one slows the page. A candidate on a weak mobile connection abandons an application that takes a long time to load, and a manager on a deadline does not wait. We keep scripts lean, compress images, test on real phones and watch the numbers that matter, such as how fast the first screen appears and how quickly forms respond.
Tracking is set up so the site can answer the questions that matter: how many employer requests came in, from which page, and how many applications began and finished. Calls are tracked by audience, and forms send to the right person immediately. This feeds directly into the search work and the paid campaigns, so each can be judged by results.
Branches and legal pages
A staffing agency with several offices needs one page per office, each with its own address, hours, phone number, directions and a few honest lines about the sectors and employers nearby. Copying a template and swapping the town name creates thin pages that do little for visitors or for search. If two branches really do share a service area, say so plainly and let each page explain what is different.
Legal and trust pages deserve care. A privacy policy that matches how applications and forms are used, an equal opportunity statement, an accessibility statement and clear terms for any texting program are not decoration. Candidates share personal information on staffing sites, and the page should say what is done with it. Accessibility matters for the workers who use assistive tools and for the firm's own risk, so we build with readable contrast, labeled forms and keyboard-friendly navigation, and we recommend that your advisor review the statements. Where your state requires notices for staffing or temporary workers, they should be easy to find.
These pages also help search and AI tools decide whether your firm is legitimate. A site with real addresses, real people and clear policies looks like a real business, which is what both audiences are trying to confirm.
Maintenance
A staffing agency site changes daily. Jobs open and close, branches change hours, rules change and recruiters come and go. A site that was accurate at launch is out of date within months unless someone owns it. Our managed websites include hosting, updates and maintenance, and we check forms, job feeds and tracking regularly. If your site is built by someone else, we recommend naming a person on your side who is responsible for job hygiene and branch details, since those two things decay fastest.
Websites and pricing
Website questions
A standalone website is quoted after a short call, because job feeds, branches and sectors change the scope. Organic Growth Gold at $2,495 a month and Platinum at $3,495 a month include a fully managed custom website with hosting and maintenance, no setup fee and no contract.
Yes, with two clearly labeled paths. A single site is easier to maintain and builds one stronger domain. The key is to avoid mixing messages on the same page.
No. We work with what you have, and we look at how its job data reaches your site and your search visibility.
They can, if each job has a real, unique description and filled jobs are removed quickly. Thin or stale job pages can do more harm than good.
Yes, for each real branch, with details that are truly different. We avoid near-identical pages with only the town name changed.
Only if your team approves them and they match your real offers. Some states have pay transparency rules, so please review with your attorney.
Sometimes, for simple questions like hours or how to apply. Make sure it routes employers and workers correctly and does not slow the page.
It depends on scope and how quickly content and approvals arrive. We will give you an outline after the first call and keep the schedule transparent.
Explore more
Get in Touch
Send us your web address. We will load it on a phone as a hiring manager and as an applicant, tell you where each one stalls and outline what a rebuild or a repair would involve. Ring 610-825-4363 or email hello@getphound.com.
